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Tag Archive | "neuromarketing examples"

Emotion + Cognition = Impact!

Friday, June 11, 2010

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Open up today's edition of your newspaper, there's no shortage of "bad" advertising. BAD in the sense that the advertiser is quite likely not getting the best return on his investment. BAD because the advertiser/advertising agency spent a lot of time trying to make his offer SOUND good...

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How Neuromarketing Saved My Masculinity

Tuesday, March 9, 2010

10 Comments

The purpose of this post is two-fold: To further our discussion on the physiology and functioning of the brain, so as to help you better understand how it works, such that your marketing efforts might be enhanced. To revoke an apology I made 15 yrs ago to an ex-girlfriend Picture it: 15 yrs back, a [...]

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